English Copywriter - 12 Month Temporary Contract

  Job Title: English CopywriterDepartment: Marketing Location: Montreal (YUL)Position Status: 12 Month Temporary Contract   The English Copywriter will be responsible for creating engaging copy that aligns with Air Canada Vacations’ brand voice and company values at every touch point. The English copywriter also creates and proofreads marketing, promotional, UX and editorial copy for various departments across the company, including Marketing, Ecommerce, and more.   WHAT YOU'LL BE DOING   Brainstorm and present campaign concepts to Marketing stakeholders Oversee copy and serve as a point of contact for assigned campaigns and initiatives to ensure a successful launch Write copy for Air Canada Vacations campaigns (B2C & B2B), and marketing material including and not restricted to newsletters, web assets (landing pages, banners and more), flyers, brochures, etc. Participate in marketing campaign meetings with other key players to understand the company’s expectations relating to marketing content Work with the in-house marketing and graphic design team to develop creative concepts  Work with the Ecommerce team to write engaging, SEO-driven and user-friendly content for the web Collaborate with departments across the organization: gather context and requirements, attend project meetings and ensure stakeholders’ goals are met Write or review editorial copy (print or blogs) when requested Review marketing material, including material featuring the Air Canada Vacations brand produced by third parties Write copy in accordance with national and provincial advertising compliance standards, as well as Canadian Press Style Guide and ensure those standards are met Understand different language styles that appeal to various target markets Maintain a clear and consistent brand voice Stay in the know on marketing trends and competitors’ marketing activities, as well as web writing best practices Other ad hoc copywriting requests   WHAT YOU BRING TO THE TEAM   Undergraduate in Creative Writing, English, Communications, Journalism or equivalent 2-3 years of copywriting experience, ideally in an eCommerce environment Excellent communication and proofreading skills Experience developing marketing concepts Ability to balance technical and creative writing Superior attention to detail Autonomous, able to multi-task and meet deadlines Strong team player Excellent grammar and spelling skills (knowledge of CP Style rules, a must) Advertising agency experience an asset Travel industry experience an asset UX and conversion copywriting experience an asset