Senior Officer, Individual Giving Renewal

Employment type: full time Impact Starts at UNICEF Canada JOIN OUR TEAM AS SENIOR OFFICER, INDIVIDUAL GIVING RENEWAL Are you looking to use your project management, marketing and fundraising expertise to help make a direct impact on the lives of children? Consider joining UNICEF Canada – one of Canada’s most respected and historic charities – and be part of a high-impact, mission-driven team working across Canada and globally to create a better world for children. UNICEF Canada is seeking to recruit a talented individual in the role of Senior Officer, Individual Giving Renewal. Position Details: Position Title Senior Officer, Individual Giving Renewal Employment Type: Permanent, Full-time Reports to: Senior Manager, Individual Giving Renewal Direct Reports: None Salary Range: $57,000 to $64,000 annually with benefits and 3 weeks’paid vacation Work Location: Toronto Work Environment: UNICEF Canada currently operates under a Fixed-Hybrid model that requires team members to attend the office at least 2 days/week (Tuesday & Wednesday). Why UNICEF & UNICEF Canada? UNICEF is the world’s most powerful force for children. Across 190 countries and territories, and in the world’s toughest places, we provide and advocate for education, health and nutrition services. Protect children from violence and abuse. Bring clean water and sanitation to those in need. Keep them safe from climate change and disease. Serve as the world’s largest provider of vaccines. Before, during and after emergencies, we’re on the ground with lifesaving help and hope. The needs of children around the world continue to increase and the role of UNICEF is more important than ever. UNICEF Canada is one of 32 National Committees (NatComms) located in high-income countries around the world . Our team exists to fundraise for UNICEF’s highest priorities and to work neutrally with governments and the private sector in Canada and internationally to advance the rights and well-being of children and youth. As UNICEF Canada launches a bold new Strategic Plan in 2026 , be part of this next phase of impact! Position Description UNICEF Canada's Renewal portfolio within the Individual Giving team is dedicated to re-engaging and stewarding generous supporters who make one-off gifts during the year, below the Major Gifts level. Reporting to the Senior Manager, Individual Giving Renewal, the Senior Officer, Individual Giving Renewal drives day-to-day activities associated with the direct mail marketing program, email marketing and our Survival Gifts® symbolic giving catalogue. This role is key to helping grow the portfolio, enhance donor retention and maximize value from existing audiences. The Senior Officer ensures effective project management and cross functional collaboration to keep initiatives on track and on budget. This position requires working closely with internal teams and external partners to optimize the portfolio while continuously improving efficiency, outcomes and teamwork in a results-driven environment. With a focus on direct response fundraising and stewardship programs, this role supports efforts to achieve revenue targets exceeding $7 million annually and plays a critical role in retaining donors while building pipelines for Pledge (monthly giving), Legacy and Major Donor programs. Key Accountabilities: Marketing, Revenue Generation and Project Management (50%) Collaborate with the Senior Manager, Individual Giving Renewal to lead project management and support creative reviews for campaigns targeting existing annual giving donors, including Direct Mail, Email, Digital, Telemarketing and SMS. Support relationship management with key external vendors (e.g., creative teams, direct mail partner, Canada Post, telemarketing vendor), including developing detailed project briefs, ensuring smooth campaign execution and conducting follow-ups to maintain strong partnerships. Working closely with the Senior Manager, optimize all aspects of the Survival Gifts program for both new and existing supporters. This includes but is not limited to the Survival Gifts website, as well as all print, email, digital and out-of-home media campaigns including: Multi-channel campaigns Urgent appeals in the event of an emergency that aligns with Survival Gifts Integration with Retention activities where applicable Develop regular cadence of solicitation and stewardship touchpoints to supporters of emergency-specific campaigns, providing relevant updates and opportunities for additional gifts by leveraging insights and updates from stakeholders. Assist in developing and executing email campaigns with multiple web assets and advising internal teams on best practices for optimization. Project-manage the development and implementation of stewardship touchpoints (primarily through email) for annual giving donors. Identify opportunities for testing and innovation to enhance campaign performance, incorporating market trends into stewardship and appeal strategies. Project-manage the periodic update of supporter thank you letters, including digital autoresponders and tax receipt letters for annual giving campaigns. Foster collaboration by coordinating with internal teams to support integrated fundraising opportunities. Participate in planning and strategy sessions for the Individual Giving program. Explore best practices and learning from other UNICEF National Committees (NatComms) to incorporate into UNICEF Canada programs. Data Analysis, Reporting, and Expense Management (30%) Review weekly gift reports and dashboards to monitor trends and identify insights. Provide ongoing reporting and analysis for each fundraising activity/program, including budget-to-actual expense and revenue tracking, campaign performance, and audience retention. In collaboration with the Senior Manager, recommend corrective actions to optimize revenue and expense ratios. Ensure data accuracy and integrity by adhering to organizational business rules Collaborate with the Digital Innovation & Technology team to r